How to Sell Event Tickets Without Monthly Fees on WordPress

Table of Contents
Many organizers use online platforms to sell event tickets online, but most of these services charge monthly subscriptions and ticket commissions. Over time, these fees reduce your event revenue.
Because of this, many event creators often look for the best ways to sell event tickets online. A self-hosted event ticketing system built on WordPress can help you sell event tickets without fees, avoid recurring platform costs, and keep more of your ticket revenue.
In this guide, we will discuss how to sell event tickets online without paying monthly fees using a WordPress event ticketing plugin and a low-cost event ticketing solution.
Let’s get started.
🎟️ Quick Summary
This guide explains how to sell event tickets online without paying monthly fees. You’ll learn why many platforms charge recurring costs and how a self-hosted WordPress ticketing system using Eventin helps you keep more of your ticket revenue.
- Why monthly ticketing fees and commissions reduce event profits
- The hidden costs behind popular ticketing platforms
- A side-by-side comparison of SaaS ticketing tools vs WordPress ticketing
- Real revenue math showing how much you lose to platform fees
- How to build a self-hosted ticketing system using WordPress
- Step-by-step process to create events and sell tickets with Eventin
- Why owning your ticketing system increases long-term event profit

Why Recurring Ticketing Fees Reduce Event Profit
Many ticketing platforms charge a monthly subscription, a fee on every ticket sold, or both. Payment-processing charges may also apply. These costs can reduce your event profit as ticket sales increase, especially when you organize large or recurring events.
Many platforms charge a combination of fees, including:
- Monthly subscription fees to use the platform
- A percentage commission on every ticket sold
- Standard payment processing fees from gateways like Stripe or PayPal
At first, these charges may seem small. But as your event grows, the cost increases with every ticket you sell. This means the more successful your event becomes, the more money the platform takes from your revenue.
For example, if you sell 500 tickets for a $50 event, your total revenue is $25,000. A typical platform commission of around 5% can take over $1,200 from that amount before payment processing fees are added.
This is why many organizers begin searching for ways to avoid event ticketing fees and move toward a ticketing platform without recurring fees. A system that runs on your own website can reduce these costs and allow you to keep more of your ticket revenue.
Hidden Costs of Hosted Ticketing Platforms
Hosted ticketing platforms often appear convenient because they provide event pages, checkout, and ticket delivery in one place. However, the total cost may include monthly subscriptions, per-ticket service fees, and payment-processing charges. Some platforms may also limit branding control or access to attendee data.
Here are the common costs and limitations organizers face:
- Per-Ticket Service Fees: This is often the highest cost. Platforms typically charge between 2% and 8% for every ticket sold. When ticket sales increase, the total platform fee increases as well.
- Payment Processing Fees: In addition to the platform commission, payment gateways typically charge around 2.9% plus a fixed transaction fee. Some platforms also require you to use their own payment processor.
- Feature Limitations and Paid Upgrades: Some features are locked behind higher pricing plans. Custom branding, data exports, and advanced ticket options like multi-tier ticket pricing may require upgrading your subscription.
- Delayed Payouts: Certain platforms hold ticket revenue until after the event. For organizers who rely on ticket sales to fund their event costs, this delay can create cash flow challenges.
- The “Free Plan” Illusion: Some SaaS ticketing platforms promote a free plan. However, these plans often shift the cost to higher ticket commissions. In other words, the more successful your event becomes, the more you pay in platform fees.
- The Ownership Problem: There is another issue many organizers overlook. When you rely on a hosted platform, you do not fully control your ticketing system. Your attendee data, event pages, and sales process all live inside the platform’s ecosystem. If pricing changes or policies shift, you have limited control.
A Side-by-Side Look at the Biggest Platforms
Here’s how the most popular ticketing platforms stack up when it comes to fees:
| Platform | Monthly Fee | Per-Ticket Fee | Payment Processing | Custom Branding | You Own Attendee Data? |
| Eventbrite | Up to $29/mo | ~3.7% + $1.79 | 2.9% + $0.30 | Limited (paid plans) | ❌ No |
| Ticket Tailor | From $29/mo | Small flat fee | 2.9% + $0.30 | Partial | ❌ Limited |
| Universe | Varies by plan | 2% – 5% | Included (no opt-out) | Limited | ❌ No |
| Ticketleap | Free tier available | 2% + $0.99/ticket | 3% processing | ❌ No | ❌ No |
| Eventin (WordPress) | ❌ None | ❌ None | Your choice | ✅ Full | ✅ Yes — always |
Hosted vs Self-Hosted Ticketing: Cost and Control Compared
When choosing a ticketing setup, organizers usually compare a hosted SaaS platform with a system managed on their own website. Both options can support ticket sales, attendee management, and payments. The main differences are who controls the infrastructure, attendee data, branding, and ongoing costs.
SaaS Ticketing Platforms
Hosted platforms such as Eventbrite provide an all-in-one environment for event organizers. You sign up for an account and create your event directly inside their system.
These platforms handle the infrastructure, checkout process, and ticket delivery. For organizers who want a quick setup, this can be convenient.
However, the trade-off is cost and control. As we said earlier, most SaaS platforms rely on subscription fees or ticket commissions to generate revenue. Over time, this creates an event ticketing without commission problem that many organizers try to avoid.
You also depend on the platform’s policies, branding rules, and feature limitations.
Self-Hosted WordPress Ticketing
A different approach is using a self-hosted event ticketing system built on WordPress. Instead of selling tickets on a third-party platform, you manage everything directly on your own website.
With this model, you install a WordPress event ticketing plugin that handles event creation, ticket sales, and attendee management.
One example is Eventin. It allows event organizers to create events, sell tickets, and manage attendees from their WordPress dashboard.
The main advantage of this model is ownership. You control the event page, ticket checkout, and attendee data. More importantly, you can run an event without monthly subscription costs and operate a ticketing platform without recurring fees.
Quick Comparison
| Feature | SaaS Ticketing Platforms | WordPress Ticketing |
| Monthly subscription | Often required | Not required |
| Per-ticket commission | Common | None |
| Data ownership | Platform controlled | Fully owned |
| Branding control | Limited | Full control |
| Platform dependency | High | Low |
For organizers who want a low-cost event ticketing solution, WordPress often becomes a practical option. It allows you to sell tickets without Eventbrite, manage events from your own site, and keep more of the revenue from each ticket sale.
Hosted vs Self-Hosted Ticketing: How Recurring Fees Affect Revenue
The financial difference becomes clearer when you compare the same event under a hosted ticketing platform and a self-hosted system. A hosted platform may add monthly subscriptions and per-ticket commissions, while a self-hosted setup can reduce these platform charges. Payment-processing fees may still apply in both cases.
Let’s consider a simple example.
Example Event
- Ticket price: $50
- Tickets sold: 500
- Total revenue: $25,000
Now imagine you sell these tickets using a typical SaaS ticketing platform.
Most platforms charge around 5% commission per ticket, plus payment processing fees.
Estimated Cost Breakdown
| Cost Type | Example Fee | Total |
|---|---|---|
| Platform commission | 5% | $1,250 |
| Payment processing | ~3% | $750 |
| Monthly platform fee | $49 | $49 |
| Total cost | $2,049 |
From a $25,000 event, you could lose over $2,000 in platform and processing costs.
Now compare this with a self-hosted event ticketing system.
If you use your own website with a WordPress event ticketing plugin, you avoid the platform commission and monthly subscription. The only unavoidable cost is the payment processing fee.
Self-Hosted Model
| Cost Type | Example Fee | Total |
| Platform commission | $0 | $0 |
| Payment processing | ~3% | $750 |
| Monthly platform fee | $0 | $0 |
| Total cost | $750 |
In this scenario, you save more than $1,200 from a single event.
How to Avoid Recurring Ticketing Fees with a Self-Hosted WordPress Setup
A self-hosted ticketing system allows you to manage event pages, ticket sales, payments, and attendee information on your own website. Instead of sending visitors to a third-party ticketing platform, you use WordPress as the central place for promoting events and processing registrations.
This approach can help you avoid recurring platform subscriptions and per-ticket commissions. You still need to consider hosting, payment gateway charges, and any software costs, but you have more control over how your ticketing system operates.
A WordPress tool such as Eventin can support event creation, ticket management, payment processing, and attendee tracking from one dashboard. If you want to compare the available features in a WordPress-based ticketing solution, see our WordPress event ticketing plugin guide.
1. Set Up Your WordPress Website
First, create a WordPress website with a domain name and reliable hosting. Your website will act as the central location for promoting events, publishing ticket information, and managing purchases.
Choose hosting that can handle your expected traffic, especially if you are promoting a large event or opening ticket sales at a specific time.
2. Add a WordPress Ticketing Tool
Next, install a ticketing tool that supports event creation, ticket types, pricing, availability, payments, and attendee management.
For example, Eventin allows you to:
- Create event listings.
- Add standard, VIP, early bird, or group tickets.
- Set ticket prices and availability.
- Manage registrations and attendee details.
- Connect payment methods for ticket purchases.
The right setup should help you manage the complete ticketing workflow without requiring a separate third-party platform.
Watch How to Create and Sell Tickets with Eventin
Watch the video below to see how to set up an event and start selling tickets inside WordPress.
3. Connect a Payment Gateway
To accept payments, connect a payment gateway such as Stripe or PayPal. These services process the transaction and send the payment directly to your account.
This means your revenue goes to you instead of a third-party ticketing platform.
4. Publish Your Event and Start Selling
Once everything is configured, publish your event page and start selling tickets. Visitors can view the event details and purchase tickets directly through your checkout process.
How a Self-Hosted Setup Helps Protect More Ticket Revenue
The main benefit of self-hosted ticketing is not that every cost disappears. The benefit is that you can reduce recurring platform charges and keep more control over the customer journey.
With a self-hosted system, you can:
- Control the event page and checkout experience.
- Avoid a third-party platform’s monthly subscription when applicable.
- Reduce or eliminate per-ticket platform commissions when supported by your chosen tool.
- Keep attendee information within your own website database.
- Customize ticket types, pricing, branding, and event details.
This makes self-hosted WordPress ticketing useful for organizers who run recurring events or sell a high volume of tickets over time.
FAQs on How to Sell Tickets for an Event
Is WordPress secure for ticket sales?
Yes. WordPress can be secure for ticket sales when your website uses reliable hosting, SSL encryption, and trusted plugins. Many organizers use a WordPress event ticketing plugin to manage ticket sales directly on their website while keeping attendee data under their control.
What is the best event ticketing plugin for WordPress?
Eventin best event ticketing plugin for WordPress that provides event creation, ticket management, payment integrations, and attendee tracking in one system. This allows organizers to run a self-hosted event ticketing system and manage events without relying on external platforms.
What is the cheapest way to sell event tickets online?
The cheapest way to sell event tickets online is usually through WordPress and a ticketing plugin. You can avoid monthly subscriptions and event ticketing without commission, paying only standard payment processing fees from gateways like Stripe or PayPal.
Is WordPress a good option for long-term event management?
Yes. WordPress works well for organizers who run multiple events throughout the year. It allows you to maintain control over event pages, ticket sales, and attendee data. For many organizers, this makes WordPress a low-cost event ticketing solution compared to subscription-based platforms.
Conclusion: WordPress Ticketing Scales Better Long-Term
Selling tickets online should help your event grow instead of reducing your revenue through unnecessary recurring charges.
A self-hosted WordPress setup gives you more control over event pages, ticket pricing, payments, branding, and attendee information. Although hosting and payment-processing costs still apply, avoiding monthly platform subscriptions and per-ticket commissions can make the overall system more cost-effective.
If you want to review the features available for managing ticket sales in WordPress, explore our WordPress event ticketing plugin guide.
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